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From Start-up To Stand-out: What Distinguishes High Growth Potential
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About the livestream
Join us Thursday, 7/18 at 2pm EST for our next episode of Simulmedia Live! Our featured guest is Matt Myers, Head of Customer Acquisition at Haven Life.
Haven Life is an online life insurance company serving primarily millennials. Matt will discuss taking the first steps to get on TV as a direct-to-consumer brand, how to target a millennial audience, how he measures attribution, and more.
Featured Guest
Head of Customer Acquisition
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About Our Guest
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Matt Myers is the Head of Customer Acquisition at Haven Life, a DTC InsureTech disruptor focusing on selling term life insurance in an agentless, frictionless, customer-centric way and wholly owned subsidiary of MassMutual. Matt has 10+ years of marketing experience working with both early-stage startups and large multinationals to help scale their customer acquisition marketing efforts.
Prior to Haven Life, Matt spent 3 years leading customer acquisition at CommonBond, a leader in the student loan refinance space, helping to grow the business to over $1BN in loans issued.
What's Simulmedia Live?
Simulmedia Live is a show about premium video advertising for marketers and agencies. Featuring the media and marketing innovators who are shaping the industry, every episode of Simulmedia Live will address the trends, thought-provoking questions, and discoveries that will make all of us smarter and more effective.
Why subscribe?
Rebecca Kaden, a managing partner at Union Square Ventures, is one of the sharpest minds in venture capital. She has earned the industry’s respect because of her penchant for identifying winning start-ups and founders. She joins us for Simulmedia Live this Thursday to talk about what she looks for in start-ups and the factors that are more likely to be associated with those that succeed.
Featured Guest
Managing Partner, USV
Rebecca Kaden is a managing partner at Union Square Ventures. She began her career as a journalist and prior to USV was a General Partner at Maveron, a consumer-focused early stage fund. Rebecca was born in New York City. She studied English and American Literature at Harvard and received her MBA from Stanford. Follow her on Twitter, @rebeccakaden.
ON-DEMAND LIVESTREAM
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From Start-up To Stand-out: What Distinguishes High Growth Potential